What 15 Years in Digital Taught Me

Welcome — I’m Bekim

After 15+ years in digital marketing, working with businesses of all sizes across multiple countries, I decided to start this blog as a space to share ideas, frameworks, and personal insights that have shaped my approach to strategy, performance, and growth.

Why This Blog Exists

I wanted to build something useful, honest, and built from real-world experience. I created this blog to share what has worked and what hasn't worked for me. Also, how to think critically about your marketing strategy. Whether you're a startup founder, an in-house marketer, or a fellow expat figuring out work/life in a new country — hopefully there’s something here for you.

What You Can Expect

This isn’t a news site or a trend-chasing blog. It’s a curated space where I’ll post:

📊 Digital Strategy Insights — how I have thought about projects

⚙️ Tool Reviews & Workflows — including SEMrush, Asana, Miro, and more

💡 Case Studies & Career Lessons — from global campaigns to team turnarounds

🌍 Expat Reflections — thoughts on living and working across countries (especially Germany vs. Australia)

👛 Travel & Remote Work — what I’ve learned navigating work-life from different places

Final Thoughts

I’m not here to flood your feed — but when I do post, I want it to be useful, honest, and actionable.

Whether you're here to learn, stay inspired, or find a trusted voice in the noise — welcome.

Let’s build better marketing, one smart move at a time.

Let's connect on LinkedIn.

Thanks for being here.

– Bekim